On 7 May 2026, Assistant Professor Dr. Thanthip Khruehayothin, Dean of the School of Business and Communication Arts (BCA), University of Phayao, together with the executive team, met with the School’s support staff at the School’s meeting room to communicate the organization’s vision, mission, and operational direction under the new leadership team.

The meeting aimed to strengthen mutual understanding of roles, responsibilities, and collaborative working approaches between the executive team and support personnel. It also provided an opportunity for open discussion, internal engagement, and teamwork to drive the School forward with a shared direction and purpose.

The School remains committed to advancing toward its vision of becoming a leading institution in developing entrepreneurs and professional communicators with global perspectives, driven by AI and innovation for a sustainable future.